Digital

Creating your own digital brand experience

Creating Your Own Digital Brand Experience

Developing your own digital brand experience can be an alternative to exhibiting at virtual shows. While this may take more internal effort to plan and develop the content, the benefits of controlling your message and the audience experience can yield significantly improved results in brand equity and lead generation. The Pros of Ownership Creating your …

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Exhibitpro digital experiences

Virtual Events – Making the Right Call for Your Company

2020 has thrown all of our existing trade show plans for a loop. With COVID-19 effectively cancelling all live events and corporate gatherings for the foreseeable future, marketers have been challenged with pivoting their promotional plans. As COVID-19 emerged in the spring, ‘virtual events’ immediately hit the marketplace as an alternative to traditional in-person experiences. …

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