Budget

BUDGET MATTERS: TIPS FOR KEEPING CONTROL OF YOUR SHOW SERVICES BUDGET

At a time of flat inflation, show services costs continue to rise at an extraordinarily rapid rate, putting a greater and greater squeeze on trade show marketing spend. Because many of these costs are outside of exhibitors’ control, and continue to encompass more and more of the budget each year, it can sometimes leave exhibitors …

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BUDGET MATTERS: TIPS FOR MAXIMIZING YOUR PRE-SHOW BUDGET

We’ve all heard the phrase before: fail to plan, plan to fail. There may be no place that rings more true than in the pre-show phase of the trade show development process. Virtually every decision you make in the pre-show phase can (and likely will) impact your trade show budget and influence your event results. To …

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BUDGET MATTERS: GETTING THE MOST IMPACT FROM YOUR TRADE SHOW

From the introduction of new technology to the ever-growing importance of strong lead-retrieval programs, the exhibit industry has rapidly evolved over the past few years. As a custom trade show exhibit house with more than 25 years specializing in full service trade show marketing efforts, EXHIBITPRO has been on top of the developments every step of the …

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