Blog

Impact 2019 has come and gone, and we want to thank everyone who attended and made this year such a success. Here’s a quick recap of what happened this year:

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Keynote Speakers

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This year we welcomed keynote speakers Sue Jablonski, Senior Vice President and Chief Marketing and Communications Officer at OhioHealth, and Shane Meeker, Corporate Storyteller and Founder of StoryMythos.

Meeker gave us a “movie guide to better business stories”, with valuable, actionable methods for engaging your audience. Great stories are all around us on the stage, page, and screen, and Meeker encouraged remixing those tried and true stories to create your corporate narrative.

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Jablonski presented real-life success stories from OhioHealth, and others, that utilized powerful storytelling techniques to stand out and attract attention. She emphasized the importance of truly understanding your audience and continuously evolving your exhibits and events.

Projection Mapping

Around the showroom, attendees marveled at our projection mapping, seen above. Projection mapping allows any object, regardless of shape to become a surface for video projection. Our demonstration was fairly simplistic, but the possibilities are endless. With so many monitors dominating the show floor, attendees have become unimpressed, and tune out traditional monitors of all sizes. Try projection mapping onto 3D surfaces to grab their attention! Need help? Our team can help you incorporate projection mapping in your next booth.

LED Panels

The LED panels at the JP Morgan booth intrigued guests from the second they walked in the door. Standing 16 feet tall, these panels allow for seamless and captivating photo or video content that’s sure to engage attendees on the show floor. LED panels can be customized to fit your exact needs for the ultimate experience at show. Have questions about LED panels? We can help.

3D Lighted Hologram Display

These displays captivated everyone who saw them at Impact, and you have to see it to believe it. Dimensional, motion video appears to be floating in front of you, showcasing graphic content of your choice. We could watch these all day.

Networking, Food, & Friends

Impact 2019 was a great chance to network, as we had attendees from a wide range of companies (from start-ups to Fortune 500 corporations). As always, we loved getting a chance to catch up with our clients and industry professionals while showcasing the latest trade show and event technology. Everyone was treated to hors d’oeuvres, cocktails, and desserts while they browsed our showroom and connected with friends.

Impact 2020

We can’t wait to see all of you next year at Impact 2020, but we want to hear from you before then.

Did you see something at Impact 2019 that caught your eye? Want more information on something specific? We’d be happy to chat with you. Just contact us here.

See you next year!

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4 seconds. That’s how long you have to get trade show attendees attention before they walk right by your booth. So, how do you do it?

Your booth is a reflection of your company. Your company is always progressing, evolving, and changing - so why isn’t your booth? Older booths communicate an aging company with dated products. Trends in trade shows are a chance to freshen up your booth and keep attendees interested year after year. Below you’ll find the latest trends in materials, lighting, technology, and engagement to keep your booth current and interesting to attendees.

MATERIAL TRENDS

1) Natural Materials

Welcome attendees into your booth with wood tones and natural elements. Gone are the days of sterile, white laminate, all-white spaces. Natural materia...

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In February of 2019, more than 45,000 people flocked to Orlando. No, this was not to check out the new Toy Story Land at Disney World - this was for the leading health information and technology conference! The 2019 HiMSS Global Conference & Exhibition brought together professionals from over 90 countries to partake in over 300 education sessions, and to speak with over 1,300 vendors.

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Exhibitpro at HiMSS 2019

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1. Don’t be afraid to come up with stupid ideas

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Thank you to all who attended Exhibitpro's IMPACT 2018 event. Over 100 attendees experienced and demo'd the newest event and trade show technology, networked with industry professionals and interacted with global marketing experts who participated in our panel discussion.

The words of the day seemed to be 'purposeful' and 'targeted'.

Alison Shurell shared her ideas around creative and purposeful engagement, and gave her opinion why "bigger is not always better" when it comes to trade shows and events. She discussed her team's initiative to identify smaller and more targeted exhibiting opportunities.

Leslie Johnson commented on the importance of fully understanding the attendee audience at each trade show and event, and of tailoring your ...

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Exhibit design trends strive to engage people on different levels., The demand for visually stunning, interactive designs are transforming trade shows. There are several elements that exhibitors can take advantage of to ensure that they are being remembered on the show floor. These elements range from architectural to color trends, and use of material and technology.

Today, let’s discuss exhibit trends every company participating in trade shows needs to know.

Trend One: Immersive Design with Purpose

This year’s big focus won’t go out of style any time soon. For booth visitors, it’s about the total experience – from start to finish. It is not just about a beautiful exhibit – it needs to have purpose and ...

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