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Data, Data, Data – The Value of a Virtual Experience

Virtual and digital experiences aren’t just for show. Like any great marketing tool, these solutions provide powerful data, analytics, and metrics for your team to evaluate your successes and plan for future improvements. So, how do you get the most virtual experience value? Analyzing the Success of your Event/Experience A fully digital experience may be …

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Creating your own digital brand experience

Creating Your Own Digital Brand Experience

Developing your own digital brand experience can be an alternative to exhibiting at virtual shows. While this may take more internal effort to plan and develop the content, the benefits of controlling your message and the audience experience can yield significantly improved results in brand equity and lead generation. The Pros of Ownership Creating your …

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Exhibitpro digital experiences

Virtual Events – Making the Right Call for Your Company

2020 has thrown all of our existing trade show plans for a loop. With COVID-19 effectively cancelling all live events and corporate gatherings for the foreseeable future, marketers have been challenged with pivoting their promotional plans. As COVID-19 emerged in the spring, ‘virtual events’ immediately hit the marketplace as an alternative to traditional in-person experiences. …

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AUDIENCE ENGAGEMENT DURING COVID-19

Right now, we’re all craving meaningful engagement. Consumers are being flooded with constant communication from individuals/companies of all kinds, and there’s more competition for your audience’s attention than ever. So, how do you cut through the noise and foster engagement with your consumers? We’ve compiled a few tips for optimal engagement with your audience during COVID-19. 1) …

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THE VALUE OF TRADE SHOW PROGRAM MANAGEMENT

What is Program Management? Program management is the process of managing several related projects, with the goal of improving an organization’s performance. It is an A-Z turnkey solution including:• Exhibit design and fabrication• Warehousing• Online inventory management• Pre-show booth staging• Show services coordination• Logistics management• On-site install and dismantle• Project management• And more But what …

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THE NEW NORMAL – TIPS AND TRICKS FOR MAKING THE MOST OF AT HOME AND VIRTUAL WORK

It’s temporary, but we’re all adjusting to this “new normal”.There are a lot of firsts. Working from home full-time, exclusively virtual meetings…it can be a lot to take in. In this blog, we’re covering some of our favorite tips for at-home and virtual work – How to stay connected, remain productive, and make the most …

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PREPARING YOUR BOOTH STAFF FOR A SUCCESSFUL TRADE SHOW

A successful trade show is realized with more than just a great booth – After all, trade shows are all about face-to-face marketing, and sure, a beautiful exhibit will draw attendees in, but your booth staff will seal the deal. So, is your team ready for a successful show? We’ve got some tips for training: Goal …

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HOW TO CREATE THE PERFECT REQUEST FOR PROPOSAL (RFP) FOR YOUR TRADE SHOWS

Need a new trade show booth? Looking for a holistic program management partner? If so, it’s probably time to write a request for proposal or RFP. But, where do you start? The RFP process is critical to finding the best partner for your company; So, how do you make sure you get it right? We’re no stranger …

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BENEFITS OF BRANDED ENVIRONMENTS FOR THE OFFICE

Why bother branding your office space? What impact will it have on your business? Branded environments are a chance to bring your brand to life in your office space. They’re designed to transform bland spaces into a lively representation of your products, values, and vision, while creating a powerful impact on clients and employees alike. …

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